Unveiling the Multi Million Dollar Revenue Model of Bigo Live: How the Live Streaming Platform is Rewriting the Rulebook 2023

What is the purpose of BIGO?

Bigo Live is a free app that lets users make videos or live-stream their activities to friends and strangers. Anyone can broadcast videos anytime and anywhere, and connect to anyone. Live streamers receive live comments from other users, and can search for nearby

 

What’s that?:

With the help of the free app Bigo Live, users may record films or broadcast live to friends and complete strangers. Anyone can connect to anyone and broadcast videos at any time and anywhere.

In addition to searching for users nearby, live streamers can receive real-time remarks from other users.

Users can “recharge” in-app cash for up to $89.99, even though the original software is free. The ability for users to readily commercialize their films has been identified as a critical component of the app’s success. For instance, a user can offer digital gifts to his preferred broadcaster while a video is being live-streamed by exchanging money for them. The presents, referred to as “beans,” are a good way to gauge a streamer’s popularity because they can be swapped for actual cash.

Is Bigo Live suitable for younger audiences?
The software, which is primarily used by vloggers, gamers, and aspiring performers, requires users to be at least 16 years old to create an account. Younger individuals, however, have the ability to fool the AI system into allowing them access, particularly if they have a strong desire for notoriety and renown.

Bigo Live users have a serious danger of encountering offensive language, violent content, or nudity, including sexual language and attire. Moreover, comments made by users are frequently abusive, graphic, and predatory.

For younger teens, sharing personal information (such as age, gender, and location) via an app is not safe.

How can kids on Bigo Live be kept safe?

If your kids wish to communicate with you in real time about their lives and experiences, it could be useful to:

Speak with them about the possible issues and what information is OK to disclose and what isn’t.

2. Have a strategy for handling remarks that are offensive or abusive.

3. Establish guidelines for dealing with outsiders, revealing personal information, and streaming locations.

4. Keep an eye on their app-based online activity.

BIO:

In 2020, the importance of connection and community became clearer than ever. Quarantine and lockdowns made it difficult for many of us to see the people we rely on most, but technology provided a bright spot. Thanks to social media, video conferencing, and live streaming, we found ways to connect with one another in spite of the year’s tremendous challenges. Now, in 2021, we have the opportunity to further explore the social platforms pushing their mediums toward truly innovative places.

Take the Singapore-based streaming-first network Bigo Live, for example. Those of us wanting to broadcast video to others  riffing on a meme say or capturing a cute moment with a pet — have plenty of options when it comes to choosing a social media platform. These types of one-way broadcasts, from the one filming to the audience at large, abound. Bigo Live, though, takes a different route, one based more on fostering real interaction. With roughly 400 million users in over 150 countries, its innovative approach is spurring big growth.